Google Analytics is one of the basic tools that in a simple and consistent manner presents information about what’s going on in the online store. Its correct configuration allows to measure the effects of marketing and sales activities.
Want to know who visits your website? Who are your potential customers? Have they been attracted by today’s promotion? What are the countries, provinces, cities they come from? What are the sites of their interest?
With Web Analytics you can check user activity on your site, you can learn about their profile, preferences and customize your site accordingly. Ultimately increasing your sales. Collected data will allow to draw conclusions and to take appropriate action. Analytics makes work easy and saves a lot of time and money.