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Websites and online stores

01 Service category

Websites and online stores that are meant to deliver business goals — not just look good

We build WordPress websites, WooCommerce stores, landing pages and rebuilds of existing sites. We also help migrate from other systems to WordPress.

We build solutions on WordPress and WooCommerce — with the emphasis on speed, SEO, easy content editing, security and room to grow. We do not sell "pretty sites" — we sell sites that genuinely support sales, visibility and customer contact. Every project starts with a brief and business goals, and ends with the handover of complete source files and instructions.

Who it is for

  • Small and mid-sized companies needing a professional website
  • Service businesses that want more enquiries from the internet
  • Online stores — launch, migration or optimisation on WooCommerce
  • Startups needing an MVP for the market
  • Companies with an outdated site losing credibility and customers
  • Clients after failed DIY builds (Wix, Squarespace, off-the-shelf templates)
  • Owners of sites that are slow, hard to edit or poorly visible in Google
  • Companies planning to invest in SEO, Google Ads or content marketing
  • Clients wanting a site ready to be extended with automations and integrations

What we do

WordPress and WooCommerce

Professional company sites, online stores, landing pages — with full control over content and appearance.

Migrations and rebuilds

A safe move from Joomla, Drupal, Wix, PrestaShop or a bespoke CMS — preserving SEO.

Custom features

Bespoke plugins, calculators, configurators, API integrations — when off-the-shelf solutions are not enough.

Technical care

Ongoing care after launch — updates, backups, monitoring, minor changes, incident response.

What can we prepare as part of a project?

Depending on the scope of the project we can prepare a complete site or store — from strategy and structure, through design, build and content, technical SEO, all the way to analytics and ongoing care afterwards.

01

Strategy and preparation

  • analysis of the goal of the site or store
  • analysis of the current site, if one exists
  • analysis of competitors and how they present their offer
  • a plan for the structure of subpages, categories or services
  • a content layout for both users and SEO
  • a recommendation on technology and scope of implementation
02

Design and build

  • a bespoke site design or a tailored lightweight theme
  • a WordPress or WooCommerce build
  • preparation of the mobile version
  • configuration of contact forms
  • implementation of a blog, knowledge base or guide section
  • configuration of basic security settings
  • optimisation of loading speed
03

SEO and visibility

  • a logical H1–H3 heading structure
  • preparation of URLs
  • optimisation of titles and meta descriptions
  • basic configuration of Yoast SEO or Rank Math
  • implementation of schema structured data
  • an XML sitemap
  • preparation for indexing in Google
  • connecting Google Search Console
04

Analytics and advertising

  • configuration of Google Analytics 4
  • implementation of Google Tag Manager
  • basic events and conversions
  • preparing the site for Google Ads campaigns
  • optionally Google Merchant Center for stores
  • measuring forms, phone clicks and purchases
05

WooCommerce online store

  • configuration of products and categories
  • cart and the ordering process
  • online payments (Stripe, Przelewy24, BLIK)
  • deliveries and couriers
  • basic transactional emails
  • integrations with external systems
  • connection to BaseLinker, an ERP, Subiekt or an API
06

After launch

  • technical and performance tests
  • tests of forms and purchases
  • training on running the site
  • handover of access and source files
  • a basic editing guide
  • optional ongoing technical care
  • updates, backups and monitoring

Our approach

Three principles we follow on every site or store project.

01

Business goal first, technology second

We do not start with an off-the-shelf solution. First we establish what the site is meant to do for the business: generate enquiries, sell products, build trust, educate the customer or tidy up the offer. Only then do we choose the technology, structure, content, features and integrations.

02

We design for the user

The site has to be clear for someone who arrives from Google, an ad, social media or a referral. That is why we care about a simple structure, clear messages, visible contact buttons, fast loading and comfortable use on a phone.

03

We build with future growth in mind

A good site should not hold the business back after a few months. We implement solutions that can be developed: with a blog, new landing pages, a store, a configurator, forms, integrations, automations, analytics or SEO work.

SEO & AI

A site ready for SEO, Google and AI Overview

A modern site has to be prepared not only for the user but also for the way Google and AI systems interpret content. That is why, right from the implementation stage, we take care of the information structure, technical SEO, logical headings, performance, indexing and structured data.

We do not treat SEO as an add-on “at the end”. We build the site so that from the very start it has a solid foundation for positioning, advertising campaigns and visibility in modern search results, including AI Overview and AI Mode.

Google emphasises that helpful, unique, well-organised content created with the user in mind matters in the generative features of search too. Structured data helps to better understand the content of a page and can support enhanced search results.

In practice this means

  • a clear structure of subpages and services
  • headings that answer customers’ real questions
  • content written for people first, search engines second
  • technical readiness for indexing
  • fast loading and a good mobile version
  • schema.org and structured data
  • optimisation for informational, local and sales queries
  • preparation for further content-marketing growth

How the cooperation works

Five stages — from getting to know your business goals, through design and build, to training on the admin panel and the handover of source files.

01

Brief and analysis

We get to know your business goals, industry, competitors and technical requirements.

02

Design and quote

We present a visual design or wireframe plus a transparent quote with a schedule.

03

Build

We build the site to plan, showing progress as we go.

04

Testing and corrections

We test performance, compatibility and SEO. We make corrections across 2 rounds.

05

Launch and training

We publish the site, run training on the admin panel and hand over the source files.

What do you get after launch?

When the project is complete you receive a ready, working site or store, but also the full set of elements needed for further work.

a working site or store in its production version
access to the WordPress panel with an administrator role
configured basic SEO settings
an optimised mobile version
contact forms or a purchasing process
connected analytics, if it is within scope
a user guide or online training
recommendations for next steps (SEO, advertising, content)
the option of ongoing technical care (optional)

The result: you are not left with a site you cannot operate. You get a tool you can grow alongside your business.

A cheap site often becomes an expensive problem

The cheapest builds usually look attractive only at the start. Over time it turns out that the site loads slowly, is hard to edit, has no SEO groundwork, does not measure conversions, looks bad on a phone or needs costly fixes.

That is why, from the very beginning, we design sites to make business and technical sense. It is better to build a solid foundation once than to pay a few months later to fix mistakes that could have been foreseen at the planning stage.

Frequently asked questions

Short answers to the questions that come up most often when discussing a site or store build.

Can I edit the site myself?
Yes. We build sites on WordPress, so you can edit content, images, blog posts, subpages and the basic elements of your offer yourself. As part of the project we also include short training on using the admin panel.
Will the site be prepared for SEO?
Yes — at a basic level we take care of the heading structure, URLs, loading speed, indexing, the XML sitemap, meta data and the technical groundwork for further positioning. Full positioning is delivered as a separate service.
Can you prepare the copy for the site?
Yes. We can develop the content structure, service descriptions, sales copy, FAQ sections and content for specific customer queries. We write for the user first and for search engines second.
Do you build online stores?
Yes. We build WooCommerce stores with product, category, cart, online payment, delivery, transactional-email and sales-analytics configuration. We can also integrate the store with BaseLinker, an ERP, Subiekt or your own API.
Can you move my site from another system?
Yes. We carry out migrations from Joomla, PrestaShop, Shoper, Wix, Drupal or a bespoke CMS to WordPress/WooCommerce — preserving the SEO structure, 301 redirects and the core functions of the current site.
Do you offer technical care after launch?
Yes. We can provide updates, backups, uptime monitoring, minor content changes, technical fixes, security audits and ongoing development of the site. The care plan is optional and billed as a monthly subscription.

Want a site that genuinely works towards your business goals?

Get in touch if you need a site, a store or a rebuild of your current one. We will check which scope suits your company best and suggest where it is worth starting.

No pressure. No multi-year contracts. With a concrete recommendation after analysing your needs.